This design brings the attention to the sale of Canon office
printers, the design concept focuses on the technical side of a printer. The
idea of this design is when the customer walks into the stand at the beginning,
there will be projections of how paper is filtered through a printer. When the
customer then moves onto the next area of the stand, there are projections of ink
being sprayed onto the paper, this will entice people onto the stand as the projections
of bright hues will attract their attention along with the use of technical
equipment such as projection technology. The final part of the stand is the hallelujah
moment where the printers are displayed. This stand can also work the opposite
way around if people walk onto the stand from the other side ensuring the sale
of the product is complete.
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